• オンライン
  • 自社主催
  • 無料

なぜ!? 最高品質の日本製品なのにグローバル市場で競争に勝てないのか? ~海外販路拡大のための基本ステップとグローバル組織の作り方~

受付終了 2023年7月11日(火)

なぜ!? 最高品質の日本製品なのにグローバル市場で競争に勝てないのか? ~海外販路拡大のための基本ステップとグローバル組織の作り方~|船井総研ロジ株式会社

お申込み締切り:2023年7月10日(月)17時まで

世界最高レベルの品質を提供できる日本製品がグローバル市場では欧米企業や中国企業の製品にシェアを奪われています。

世界市場を獲得するための戦略と組織はどうあるべきか?
販路とサプライチェーンはどうあるべきか?

日系企業だけでなく、欧米企業や新興国企業が世界シェアを獲得してきたステップを徹底解剖し、あるべき戦略と組織について、深堀り解説してまいります。

グローバルサプライチェーン5つの競争力

当社のグローバルサプライチェーンコンサルティングには、5つの競争力の指標を定量評価することからスタートします。5つの競争力のなかで、自社がとるべき最適解を見いだせているでしょうか?

5つの競争力指標の定量評価|船井総研ロジ株式会社
グローバル市場戦略|5つの競争力指標の定量評価|船井総研ロジ株式会社
グローバルサプライチェーン戦略|5つの競争力指標の定量評価|船井総研ロジ株式会社

競争力③④⑤に焦点を当てたセミナーはこちら

講座内容

  • 第1講座 グローバル販路拡大が進む会社と進まない会社

    船井総研ロジ株式会社 部長 中野 好純

    1.グローバル市場の販路拡大を阻む要因
    2.対象市場極めで把握すべき項目
    3.対象市場につながるサプライチェーンの在り方
    4.グローバル市場展開を進めやすい組織の在り方
    5.グローバル市場展開時のリスクと対処法

  • 第2講座 成功事例からルール化できる海外販路拡大の基本ステップ

    船井総研ロジ株式会社 グローバルサプライチェーンコンサルティング室 チームリーダー 後藤 浩康

    事例① 電気機械  / 事例② 化学   / 事例③ 医療機器
    事例④ 飲料・食品 / 事例⑤ 日用雑貨 / 事例⑥ アパレル
    事例からみられる海外販路拡大の業界共通のステップ

  • 第3講座 まとめ

    船井総研ロジ株式会社 部長 中野 好純

    1.市場「見える化」の現状確認
    2.海外市場拡大にむけて実践してほしい調査(市場編)
    3.海外市場拡大にむけて実践してほしい調査(競合編)
    4.自社のグローバルサプライチェーン競争力を定量評価(5フォース診断)

お申込みの受付を終了しました

開催概要

開催日時 2023年7月11日(火)10:30~12:00
2023年7月11日(火)17:30~19:00
※ 午前・午後は同じ内容になります
開催方法 オンライン(Zoom)

※インターネットに接続できるパソコン、スマートフォン、タブレット端末があればどこからでもご受講いただけます。
セミナー開催日が近づきましたら、参加方法などを受講者様へご案内致します。
参加費用 無料
対象 事業部(本部)統括責任者、経営企画統括責任者、経営戦略統括責任者、
海外事業統括責任者、海外サプライチェーン企画管理部統括責任者
お申込みの受付を終了しました

講師紹介

船井総研ロジ株式会社
部長
中野 好純

1998年に株式会社船井総合研究所に入社。
2012年に船井(上海)商务信息有限公司(船井上海)の創業を行い、船井総研グループ初の海外コンサルティング事業を牽引。 船井上海時代にクライアント企業むけに外国人人材採用を本格化させ、外国人人材の即戦力化、定着化のプログラムを開発。
2020年船井総研ロジ入社後は、製造業や物流企業むけの外国人採用に取組む。これまでに築いてきた海外ネットワークを活用してアジア各国の送り出し機関とのアライアンス構築を牽引している。​​


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船井総研ロジ株式会社
グローバルサプライチェーンコンサルティング室 チームリーダー
後藤 浩康

専門領域:ロジスティクス、サプライチェーン
英国Exeter大学卒業・米国ニューヨーク大学大学院修士課程修了後、
Kerry Logistics Network Ltd. (KLN) に勤務。
ホーチミンにてKLNの合弁会社のブリッジ役及び運営・コーディネート、KLNの日本の現地法人では航空・海上の輸出入手配、海上・航空運賃+倉庫業案件の入札、システム導入、日本の主要顧客開拓等も担当し、経営から運営に幅広く携わった。その後、日本企業にてアパレル生産を経て、2023年4月に船井総研ロジに入社。​​


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